by cspongberg | Jan 25, 2022 | Retail Execution Dictionary
A hybrid e-commerce model in which a customer buys products online and picks up in-store or in a central location.
by cspongberg | Jan 25, 2022 | Retail Execution Dictionary
You know them and you love them! Fixtures are the hardware and equipment used to display products in stores. Fixtures include the shelving, display cases, racks and signage holders field reps and merchandising employees will work with to create awesome, eye-catching...
by cspongberg | Jan 25, 2022 | Retail Execution Dictionary
You can think of a geofence as a virtual perimeter for a real-world geographical area. It is a location-based, dynamically generated radius set around a point location, like a store, or a pre-defined set of boundaries, like a school zone. For location-aware devices, a...
by cspongberg | Jan 25, 2022 | Retail Execution Dictionary
Workforce ROI measures the return on investment a company makes back from its workforce. It’s calculated as the net profit created by the workforce divided by the cost of hiring, training and payroll. Knowing workforce ROI can help employers find ways to creatively...
by cspongberg | Jan 25, 2022 | Retail Execution Dictionary
When a customer likes and trusts a store, and continually makes purchases there without being swayed by advertising or special offers, this is known as store loyalty. Retailers can encourage this by offering rewards programs or special discounts for regular customers....
by cspongberg | Jan 25, 2022 | Retail Execution Dictionary
Visual verification is the act of confirming that an assigned task has been completed in the right way by – you guessed it – reviewing, either in person or by confirmation through a photograph. Imagine working hard on an assignment, completing it, taking a picture and...
